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Ever wonder how Instagram always knows your shopping list? In this podcast Chase Johnson (COO) and Zac Johnson (CEO) from Golden Aspect break down cutting-edge strategies in social media marketing. New episodes every Tuesday. See more at goldenaspect.com/timesarechanging
Episodes
Tuesday Sep 29, 2020
Tuesday Sep 29, 2020
In this episode we discuss the recent updates to LinkedIn, including stories and a huge surge of users, along with how best to take advantage of the platform.
Tuesday Sep 22, 2020
Tuesday Sep 22, 2020
In this episode we explain the value of investing in your marketing campaigns and the advantages to adopting holistic strategies, especially on social media.
Tuesday Sep 15, 2020
Tuesday Sep 15, 2020
In this episode we explain the value of having a consistent brand identity on social media, including some specific guidelines for any brand to follow.
Tuesday Sep 08, 2020
Tuesday Sep 08, 2020
In this episode we explore how to best take advantage of YouTube as a brand, including some specific strategies for going viral.
Wednesday Sep 02, 2020
Wednesday Sep 02, 2020
In this episode we discuss the importance of testing multiple creatives for Facebook ads and the value of continuing to test during COVID-19.
Tuesday Aug 18, 2020
Tuesday Aug 18, 2020
In this episode we discuss the upcoming Apple iOS privacy updates that will allow users to easily reject data tracking requests. This could have a huge impact on targeted Facebook Ads and negatively affect small businesses.
Tuesday Aug 11, 2020
Tuesday Aug 11, 2020
In this episode we explore the new "Reels" featured added to Instagram, which is very similar to creating a TikTok, and how best to take advantage of it for your business.
Tuesday Aug 04, 2020
Tuesday Aug 04, 2020
In this episode we explain the best ways to create content consistently for your brand's social media accounts, specifically during COVID-19.
Tuesday Jul 28, 2020
Tuesday Jul 28, 2020
In this episode we explain how live streaming is becoming the next frontier in the digital space with COVID-19 moving everything online, and how to best take advantage of it.
Tuesday Jul 21, 2020
Tuesday Jul 21, 2020
In this episode we explore a new version of personal branding in which your brand revolves around your business. We've used this method to great success in the past, and explain how with one of our favorite case studies.